Last year we had a blast at Macworld demonstrating all our Mac products, but as Mac users, we also know that the best part of Macworld is new product announcements. This year, we're getting in the spirit by making a little announcement of our own: we're happy to say that Picasa, Google's photo management software, will be joining the ranks of the free Mac OS X applications from Google!
If you've never tried Picasa before, it's a program that helps you manage, edit, and share your photo collection. It works especially well with Picasa Web Albums, Google's free photo-sharing site, so it can help you manage the photo albums you've shared online with friends and family as well as the photos on your computer. In addition to photo editing tools, the Picasa client includes features like automatic web sync, fast and simple sharing, collage making, and simple movie editing. And on the web side, Picasa Web Albums offers unique features like name tags, which help you automatically organize your photo collection based on the faces in each picture.
You'll notice that Picasa for Mac is still in Google Labs and has a "beta" label attached—a few minor features like geotagging and webcam capture aren't functional yet, and we plan to sand and polish some parts of the user interface to make sure Picasa feels right at home on Mac OS X. Still, we think you'll find plenty to like in this first beta, and we're excited to get this release out into the hands of the Mac community at this year's Macworld! We're looking forward to making Picasa for the Mac even better, and to hearing what you think — Picasa engineers will be at the Google booth's demo stations throughout Macworld, and we always listen to the feedback on our Help Forum.
There's plenty more to say about Picasa on the Mac, so check out the video below, swing by the Google Photos blog to learn more and download a copy to play with—and of course, come see us at Macworld!